April 15, 2016

Munchy's Celebrates 25 years of Fun - Share the Fun

Munchy’s is born in 1991, also the Malaysia’s No.1 homegrown biscuit brand* with a state-of-the-art manufacturing facility in Batu Pahat, Malaysia, China and Indonesia. Munchy’s brand name is present in all biscuit categories and has strong brand presence that caters for all consumer segments.

Munchy’s launches their 25th Anniversary Campaign and at the same time unveils its four unique Funbots at Zebra Square, Kuala Lumpur on the 14 April 2016.
MUNCHY’S Celebrates 25 years of Fun - Share the Fun
CK Tan, Munchy’s CEO,  sharing a cheeky moment with media friends at the MUNCHY’S 25th Anniversary event.

Munchy’s is set to surprise its consumers in its 25th Anniversary Celebration. As a token of thanks to all Malaysians for their continuous support all these years, more than 2.5 million of Munchy’s 25th anniversary fun packs are ready to kick start the fun.

There will be additional two sachets in every Munchy’s, LEXUS and OAT KRUNCH packet. As for the MUZIC, consumers will be dancing with 25 percent extra content.
MUNCHY’S Celebrates 25 years of Fun - Share the Fun
(From left to right) Rodney Wong, Munchy’s Commercial Director; Tan brothers – CK Tan and LK Tan, Munchy's Founders; and Rajan Pillai, Munchy's Senior Operations Director;  happily posing at the 25th Anniversary Campaign Launching Ceremony.
Inspired by Munchy’s factory, four unique Funbots that signifies four different baking processes is created. DJ Mixer, with its mixer whisks, mixes Munchy’s magical ingredients into fragrantly yummy dough and passes it to Chop Chop, to mould the dough into fun looking shapes. Michael Oven then takes over to bake those shapes, turning them into Munchy’s fun and yummylicious biscuits. The biscuits will not be complete without Beat Box who packs the biscuits into colourful packets and boxes. 
MUNCHY’S Celebrates 25 years of Fun - Share the Fun
Munchy's baking station Shares the Fun with members of the media by allowing them to experience and personalise Malaysia’s No.1 homegrown biscuits.
The four Funbots create a magical experience that lifts Munchy’s fun spirit up high. Without one another, the biscuits will not be successfully made. This is Munchy’s Unity Spirit. The Funbots only has one mission – sharing the fun with Malaysians everywhere!
Munchy's Celebrates 25 years of Fun - Share the Fun
Tan brothers – CK Tan and LK Tan, Munchy's Founders
Not only that, you could also share the fun by spreading the enjoyment to their family and friends. One can share the fun simply by just telling Munchy’s why and who they want to share the fun with. Once you been chosen, Munchy’s will send to the winners their crazy Funbots along with RM500 and ONE YEAR SUPPLY OF Munchy’s. Go to http://www.munchys.com/munchys25th to discover more about the contest and  http://www.facebook.com/munchys for the latest update.